Over the past 5 years, BlackBerry’s stock ($BB.TO) has been on quite a ride, marked by major moves and shifting tides that have kept investors guessing. Back in 2020, the company took a significant leap into automotive software, partnering with Amazon Web Services to launch IVY, an intelligent vehicle data platform. This was a bold pivot, signaling BlackBerry’s determination to redefine itself as a tech and software powerhouse.
Then came 2021, when BlackBerry got swept up in the meme stock frenzy alongside names like GameStop and AMC. The stock became a darling of retail investors on platforms like Reddit, with its prices soaring unpredictably during those wild and dramatic trading days.
By 2022, BlackBerry was ready to shed more of its past. The company sold off a large chunk of its legacy mobile patents—once the backbone of its golden era as a smartphone giant. It was a move that made it clear BlackBerry had fully committed to focusing on cybersecurity, IoT, and enterprise software.
As the years rolled into 2023 and 2024, BlackBerry continued pushing forward, refining its identity and strengthening its place in the tech world. In 2023, it worked on enhancing its QNX software for automotive systems and further developed its IVY platform with AWS, aiming to secure a top spot in the market for intelligent software solutions. By 2024, BlackBerry was front and center at major investor conferences, showing off its innovations in cybersecurity and IoT, particularly its efforts with AI and machine learning. December of that year brought the company’s fiscal year 2025 third-quarter results, painting a picture of progress mixed with challenges in navigating a highly competitive landscape.
As the calendar flipped to 2025, BlackBerry stood firm as a key player in the tech industry. The stock’s ups and downs mirrored the company’s transformation—a shift from its once-iconic smartphone business to its newer identity as a forward-thinking force in software and cybersecurity.
BB.TO closing price (2020 – 2024)
| Year | Closing Price (CAD) Last Trading Day | % Change From Previous Year |
|---|---|---|
| 2020 | 8.44 | – |
| 2021 | 11.82 | +40.05% |
| 2022 | 4.41 | -62.68% |
| 2023 | 4.70 | +6.58% |
| 2024 | 5.46 | +16.17% |
This is purely my personal opinion and should not be taken as financial advice. Feel free to share your thoughts about blackberry stock ($BB, $BB.TO)in the comments below!